OneView Commerce collected more than 12,000 responses from over 600 consumers telling us how grocery, clothing, housewares, and other retail establishments can keep them coming back as loyal long-term brand customers.
Categories covered:
- Curbside Pickup
- Checkout Preferences
- Insights on Budget and Income
- Values Based On Region
- What Customers Wish You Did Better
A few key highlights:
- Less than 18 percent of respondents noted that they will leave a brand that fails to reward all their mobile, online app, and in-store purchases.
- At the store, speed and efficiency are critical with 20 percent of those using pickup noting speed of service as the most important consideration; For in-store shopping, another 17 percent said efficient customer service and fast checkout counted most.
- 72 percent of shoppers age 18-29 chose checkout options other than regular cashier checkout.
Get the best customer retention from your retail store:
The 2022 report is available for download and includes detailed information on respondents’ preferences regarding store proximity, digital-to-store experiences, customer service, and interactive features that inform their shopping behaviors and impact their loyalty to brands. Contact us today to get started.
